The next-generation social media analytics capability, entails quantifying intangible sentiments involving disparate feeds; structuring Unstructured Big Data, with built-in, user-friendly graphic-dashboard interface; eradicates temporal redundancy; facilitates dynamic course correction based on actionable inputs.
Salient Features
- Interoperability (Facebook, Twitter, etc.)
- User-defined “Key Word” qualified competitive analytics
- Customizable, points-attributable glossary for enhanced precision
- Temporal real-time monitor to measure, analyze, evaluate & report
- Reports exportable in popular formats (xls, .csv, PDF)
- Cost-effective installation & flexible deployment scalability
- Stand-Alone & NavToolSet™ Compatible
- Low resource requirement
- Minimal user training
- Fast, precise, simple, versatile, effective, efficient
Usability
- Brand/product-specific trend & relative standing analysis
- Optimal demographic, geographic, temporal, personalized, targeted campaigning
- Determines primary influencers for enhanced customized information dissemination
- Enables proactive, pre-emptive service customization through trend analysis
- Efficient CRM through pro-active interventions
- Evolution of reliable predictive insights